Marketing and commerce platform BentoBox debuted its new payments platform Wednesday (June 8), designed to provide restaurants with an end-to-end solution for taking orders and processing payments.
The launch comes as restaurant operators are increasingly needing easy-to-use tech solutions to help manage their businesses, according to the company press release. The platform, BentoBox Payments, aims to simplify processes and add more communication between front- and back-of-house staff.
Using business management platform Clover from BentoBox’s parent company Fiserv, the platform creates a unified front, offering a way to combine websites, omnichannel ordering and unified diner data to streamline operations.
“Restaurants don’t have the time or resources to balance countless dashboards and partners,” Krystle Mobayeni, BentoBox co-founder and head of restaurants at Fiserv, said in the release. “Instead, they need simple, unified solutions that enable them to reach their customers on their terms.
“We’re meeting this need and bringing restaurants a customizable platform that improves front- and back-of-house operations and delivers an exceptional digital experience for diners.”
BentoBox was recently acquired by Fiserv, and this is a pattern PYMNTS has observed in ResTech, with more firms undergoing various acquisitions.
For example, DoorDash has announced it will be buying Bbot, a contactless ordering and payment tech provider.
Additionally, Olo, a B2B Software-as-a-Service ResTech company, bought fellow ResTech firm Omnivore, which connects restaurants’ point of sale systems to operational management tools. Olo also recently bought Wisely, a customer intelligence and engagement platform.
Tim McLaughlin, CEO of restaurant commerce platform GoTab, told PYMNTS there would likely continue to be consolidation because there were a large amount of players and “piecemeal solutions” in the field, and “nobody really wants to run a separate software product for every channel that they deal with.”