Uber Eats Launches New Offers, Personalized Marketing Tools

Ahead of a busy holiday season when consumers say prices and promotions are their top consideration for purchases and ~77 percent cope with their busy schedules by ordering from restaurants, Uber Eats is launching three new offer types and new personalized marketing tools to help merchants reach more customers, launch new promotions and maximize sales.  The San Francisco-based …

Uber Eats adds marketing tools to bolster restaurants’ holiday sales

The delivery aggregator added holiday happy hours, multi-location offers and percentage-off offers to help restaurants attract new and existing consumers. Dive Brief: Dive Insight: These marketing tools could help Uber Eats with restaurant and consumer retention, especially as Uber Eats continues to grow its business in the U.S. and Canada. The company had a record-high adjusted EBITDA …

Third-party data loss could be problematic for SMBs: Here’s what the numbers say

A recent report by UpCity suggests nearly 90% of small and medium-sized marketers are concerned about losing third-party data access. As third-party cookies fall out of favor, advertisers have been seeking alternative methods of ad targeting. Such efforts have resulted in the emergence of retail media networks that rely on troves of shopper data, along …

Olo Wants to Help Restaurants Build a Digital Powerhouse

Olo believes there are distinct advantages to using its platform that operators can’t find anywhere else. A robust database filled with customer information is the new currency of the restaurant industry, says Olo CEO Noah Glass. Proper use of data and recognition of high lifetime value guests is going to separate winners and losers in …

ChowNow Partners with Boostly to Provide Integrated SMS Marketing to Restaurants

Boostly, the premier text marketing and feedback solution for restaurants, has announced its partnership with ChowNow, a platform for independent restaurants that provides a suite of operating and marketing tools, including branded mobile apps, commission-free online ordering, automated email marketing, and more. The Boostly and ChowNow integration enables ChowNow’s restaurant partners to drive more incremental revenue, …

Grubhub enhances customer insights with order frequency data

Operators can view how often certain customers order from them and take action like running promotions to bolster return visits. Dive Brief: Dive Insight: Grubhub said the order frequency data gives restaurants a deeper understanding of the behavior of specific customer cohorts. Restaurants will be able to see the top 10% of customers by order …

Tattle Achieves Gold Partner Status with Olo, Revolutionizing Guest Feedback in the Restaurant Industry

Tattle, the AI-driven survey platform providing the restaurant industry with detailed, data-driven insights into guest sentiment, today announced it has achieved Gold Partner status with Olo (NYSE: OLO), a leading open SaaS platform for restaurants. Restaurants which use both Olo and Tattle can effortlessly uncover key operational improvements, resulting in tangible ways to elevate omni-channel guest experience, …

DoorDash enhances merchant platform with store rewards

Dive Brief: Dive Insight: According to DoorDash’s latest economic impact report, 76% of merchants were satisfied with DoorDash’s ability to attract new customers, which is what these latest products are mainly focused on. “DoorDash was built to be a catalyst for growth for local merchants of all types and all sizes,” Chantal Leonard, head of merchant product, …

Grubhub to share more detailed data with restaurants

Restaurants can see data on new and returning Grubhub customers. / Image courtesy of Grubhub Grubhub will start sharing more detailed guest data with restaurants, part of a few updates to its toolkit for operators unveiled Thursday. Restaurants will now be able to see how different customer segments are performing. They can view data such …

Grubhub adds customer insights, other features to restaurant portal

Dive Brief: Dive Insight: Grubhub developed the portal updates after hearing from restaurant partners and receiving feedback from partners involved with Grubhub’s Restaurant Leadership Council, the company said in an email to Restaurant Dive. A handful of partner restaurants within the council then met with Grubhub’s Restaurant Success team to discuss a range of topics, including features and products that …