At Grubhub, we’re always exploring new ways to increase value for the 415,000+ merchants across our platform in more than 4,000 cities nationwide. We’ve recently introduced new features and refreshed our existing brands to create additional marketing channels for merchants that drive visibility and generate more sales for our restaurant partners. Adding Local Restaurants on …
Continue reading “Grubhub Unlocks New Sales Channels and Marketing Tools for Merchants”
Wonder is officially shifting its identity from a restaurant with an app to an app with restaurants. The company, which operates a network of brick-and-mortar restaurants, a delivery app and a meal kit business, is repositioning as a “mealtime platform,” underscoring its strategy to be a source of convenient meals in multiple formats. The change …
Continue reading “Wonder refreshes its brand and expands its restaurant selection”
On August 18th, Zaria Parvez announced she was leaving Duolingo after five years, eight billion impressions, and more viral moments with a giant Owl than we can count. So it was pretty big marketing industry news when a few days later it was reported that she would soon be the new director of social at DoorDash. Parvez told AdAge, “It’s not …
Continue reading “DoorDash is ready for you to pay attention”
Blue Apron, one of the pioneers in the prepared meal kit category, has rebranded with new, more convenient non-subscription offerings and more than doubled its offerings to 100 different meal options per week — with 75% of the menu featuring opportunities for customization. Customers of Blue Apron, a subsidiary of Marc Lore’s Wonder — the meal delivery service developed by Jet.com and Diapers.com …
Continue reading “Blue Apron Rebrands with Expanded Menu, à la Carte Ordering Options”
Food-delivery company Wonder announced a deal to acquire independent media firm Tastemade, which produces original content spanning food, travel, and home and design. Financial terms of the deal weren’t disclosed. Wonder is buying Tastemade for about $90 million, according to sources, as first reported by the Wall Street Journal. Tastemade had raised $131 million from investors including Amazon, …
Key Takeaways DoorDash (NASDAQ: DASH), one of the world’s leading local commerce platforms, is launching its most significant update to its advertising platform to date, introducing a new suite of AI-powered tools and announcing the acquisition of ad tech platform Symbiosys to expand offsite advertising capabilities. Symbiosys is a next-generation retail media platform that helps brands expand …
The internet trend is simple: A friend or family member looks into the camera and tells viewers, in a slightly aggressive tone, that they are about to witness a presentation and that they better be nice. That’s what Kendall, the sister of Lucious McDaniel IV, did, and after she stepped aside, her brother pitched his …
Continue reading “How a Y Combinator food-delivery app used TikTok to soar in the App Store”
There was a time when delivery provider Seamless, which was founded in 1999 by two lawyers tired of reviewing paper menus and calling restaurants, was as integral a part of the New York casual-dining scene as thin-slice pizza and vendor hot dogs. It faded after Grubhub acquired it in 2013 and merged it with its …
Continue reading “Seamless Used To Rule the Delivery Game in NYC. Now It’s Back.”
Restaurant delivery in New York is not like restaurant delivery in any other part of the country. The city has a long history with food delivery thanks to its dense population and copious restaurants (roughly 25,000 at last count). It even had its own delivery brand, Seamless, launched over a quarter-century ago as SeamlessWeb in the …
(ZeroHedge)—In March 2024, Morgan McBride stood in her half-renovated kitchen posing for a photo shoot. The images were for a new Google ad campaign, a celebration of the ways the search engine had empowered her family’s do-it-yourself home improvement site, Charleston Crafted, to flourish. Just weeks later, she said, traffic from Google dropped more than 70%. McBride had weathered …
