If The Cheesecake Factory has any qualms about its exclusive partnership with DoorDash, it isn’t showing it. The strong relationship has proven to be a boon for The Cheesecake Factory, not just in facilitating an increase in delivery sales, but also overall awareness of the chain, as DoorDash has been heavily featuring the brand in its own …
Continue reading “The Cheesecake Factory Is Making the Most of Its Delivery Partnership”
CALABASAS HILLS, Calif.–(BUSINESS WIRE)–The Cheesecake Factory Incorporated (NASDAQ: CAKE) has entered into an exclusive delivery agreement with DoorDash. The new agreement makes DoorDash the sole delivery partner for all of the company’s restaurants, and provides The Cheesecake Factory with enhanced operational delivery data, and collaborative marketing opportunities throughout the year. The agreement broadens the existing relationship …
Want to appreciate the logistical complexity that goes into some restaurant delivery scenarios? Here’s DoorDash founder and CEO Tony Xu explaining — at our Code Commerce event Tuesday night in Las Vegas — what goes into delivering food for his partner, The Cheesecake Factory, in just one San Francisco location: more
