Walmart announced on Wednesday a new last-mile delivery pilot program, called Spark Delivery, which focuses on fulfilling customers’ online grocery orders. The retailer is working with delivery logistics platform Bringg, a company that offers an Uber-like or Amazon-like level of visibility to retailers’ delivery operations.
Also similar to Uber, Walmart’s Spark delivery program relies on a crowdsourced workforce. That is, drivers will sign up for windows of time when they’re available to deliver groceries, and will then be provided with the order details and navigational assistance during their shift.