Homer Logistics Aims to Make Delivery Good for Workers and Business

Both Adam Price, chief executive of Homer Logistics, and television show host Conan O’Brien, had been turned away by incredulous customers when the men tried to deliver restaurant meals in New York.

While Mr. O’Brien attempted to deliver Chinese food for laughs, Mr. Price was cycling around Hell’s Kitchen to figure out if his startup idea would work back in 2014. He says Homer’s logistics software, whose goal is to maximize deliveries per hour, has been developed to be useful in real-life situations

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